MIT Images 360

Introducing MIT Images 360. It’s a new company, a division of MIT Images LLC and a sister company to Moments in Time Images.

MIT Images 360, which can be found at www.mitimages360, is a company that specializes in Google Street View Trusted photography. This type of photography provides 360-degree virtual tours of business interiors. Have you ever thought about going to a restaurant and wanted to know what it looked like before you got there, an interior virtual tour will provide the answer. Businesses around the world are adopting this technology on the realization that their online presence is of utmost importance.

MIT Images 360 will add an interior virtual tour of a business to that business’s Google search, maps and plus pages. When a prospective customer looks up that company on Google, that customer will have the opportunity to click on a window that lets them “see inside” the business. Then, they can get a walking tour around the place.

The benefit to the customer is that it engages them in your business. Once they see the inside of your business, they are more likely to patronize that business if they like what they see. The benefit to the business owner is that they are able to introduce their business to the world in a new way.

Choosing the right restaurant, store or hotel is often a complicated decision. This service allows a business to build consumer trust in your business with a high–quality, third–party–produced virtual tour that lets people experience your location before they arrive. These immersive, virtual experiences inspire greater confidence among prospective guests and patrons.

Google virtual tours enhance your search engine optimization and your presence on Google.

Google is the world’s largest search engine. Most people looking for businesses first look on Google.

Google statistics show Google Street View | Trusted has the following impact:

• Foot traffic increases up to 20 percent for retail businesses
• Click-through rates to the business website increases up to 50 percent
• Those who view a listing with a virtual tour are twice as likely to be interested in booking a reservation at a restaurant or hotel.

Tours are mobile optimized and embeddable on your website. Most prospective customers will make their first contact with your business on Google. These virtual tours give prospective customers a feature that will engage them and invite them in for a look around your business. This makes the experience of exploring your business online more memorable and personal.

Google Street View | Trusted strengthens the impact of each business listing on Google Plus, Google Maps and Google Search by adding new graphics that show users they can “see inside.” This differentiates your listing from competitors that do not have a virtual tour with Street View technology.

So here’s to MIT 360 — your opportunity in Lincoln to introduce your business to the masses.